An Honest Review of what it's like being a Beautycounter Consultant.

After sampling Beautycounter products, I decided to join before ever even purchasing products for myself (the Kit I selected had the products in it that I wanted to use). However it’s not always like this. Many people sit on the decision for a long time, going back and forth before taking the leap. Hopefully this will help clear up any questions or concerns so you can decide if it’s the right opportunity for you!

Here is a little background about Beautycounter. We are a Certified B Corporation (not an easy certification to obtain!), which means we meet the highest standards of verified social and environmental performance, transparency, and accountability.  Beautycounter’s mission is to get safer products into the hands of everyone, and we fulfill it by creating high performing products that are set to the safest standards in the industry. They are also advocating for higher regulation in the beauty industry. We do this by having consultants go to Washington D.C. to talk to congress about safety within the personal care industry and why it’s so important. Beautycounter is the leader in the clean beauty movement, and it’s something I am extremely proud of being a part of. 

What is the Cost?

Becoming a consultant is really simple and it can all be done online. It costs $98. If you are a current Band of Beauty member, the cost for you is only $69 and you can also use any of your product credit towards the enrollment as well. What does this get you? Training, marketing materials, your personal website for others to shop, a tote bag, make-up bag, and two products: a travel sized Overnight Resurfacing Peel ($45 value), and a Color Intense Lipstick ($34 value). So you’re actually getting $79 in free products, and that’s not including the other goodies in the kit. 

What’s a starter kit? You have the one-time option at sign up to get a starter kit which are products bundled together and discounted by 44% off the retail price. Having products on hand can be helpful for kicking off your business, sampling products, borrowing them to friends and other potential clients to try, and for your personal use! I bought the smallest kit when I joined, but very quickly realized I should have purchased the medium or large kit as I had so many people wanting to try products, so I ended up going in and purchasing them individually later on which was more expensive. 

Is there Monthly Minimums?

Nope! We are different from many other company’s like this in the sense that we do not require any monthly purchases or autoships of prodcuts. You and your clients will ONLY ever receive what you you and they physically go on and purchase. The only requirement you have to meet is $1250 in qualifying volume (QV = your own purchases + sales) every 6 months. The starter kit you get at enrollment also counts towards this and often times gets you over halfway. This is a VERY attainable number. Most people have no issue hitting it in 1-2 months, and many do it sooner! I have not had one consultant on my team not attain this. And what happens if you don’t hit that minimum? NOTHING. You just go back to being a Band of Beauty member. 

How much do you make?

We make 25-35% (you sell more, you make more) on all sales. We get paid monthly and there are no minimums you need to hit to get paid. If you make a $200 sale, you will get paid $50. These sales add up pretty quick and you will find that your paycheck with Beautycounter can be really good, really fast. I also made back my initial investment in less than a week, which is a nice bonus as well.

Do you get a discount?

Yes! We get 25% off all of the products, all the time.

What can you earn?

It really depends on how much energy you want to put into this business. Those that sign up for strictly the discount probably won’t do as well as those with the initial intent of running it for the business. What I’ve seen over time, however, is that consultants who sign up for the discount end up working the business over time because they see the payout and realize it’s worth putting in even the littlest amount of time to earn something. The top leaders in the company are earning at least 6 figures (some monthly!). In the beginning, I was earning just enough to pay for a tank of gas, and by five months in I was earning enough to pay our entire mortgage, and it’s gone up from there. Many people are leaving their full time jobs because of Beautycounter. I never thought the earning potential would be this much with Beautycounter, but the sky is really the limit and It’s pretty incredible.

Why this Business Model?

Our founder chose this model for a specific reason. The products and Beautycounter’s mission is best told person-to-person. If our products are sitting on a shelf in a department store, no one will ever know why they are safer, why they work so well, and the mission of our company. In this model, I do earn a percentage from those who sign up under me, however, it’s a tiny percentage, opposed to 25-35% of my own sales. So it definitely motivates you to work your own business for that very reason.

Being a mentor is a lot of work, but it has quickly become one of my favorite parts of this business. I never wanted a team, really, but now that I have one it’s so fun to work with other like minded women, help them attain their goals, and get creative with ideas.

Keep in mind that building a team is NOT required. I had zero intention of building a team, but I learned quickly that people want to be a part of this movement and I’ve never once asked someone to do this without them already purchasing and loving the products. And out of my entire team, most of them came to me wanting to know about the opportunity - it’s not the icky cold messaging game EVER. 

A few other things that set us apart from other direct marketing companies: We have retail stores. One in New York and one in Nantucket and another opening in Denver this month. We were the most Googled beauty brand of 2018 and named in the top 50 of Fast Company’s most innovative companies in the World; number one in the beauty segment. 

Do you love it?

YES! Truthfully, this has been one of the best decisions I’ve ever made, both emotionally and financially. I was at a point in my life where I was home with my two boys, two and six months at the time, and running my photography company. Photography is busy, and has only gotten busier, so my initial intent with just receiving the discount as a consultant sat well with me. I quickly found, however, that even putting it out there a little bit via social media and having conversations every now and then, my paychecks added up quickly. I’ve learned a lot about myself in my passion for health, business, leadership, and confidence. For me, this has always been about just being real with people (you), being honest, and sharing what I love and why I love it. And I truly believe this has what has gotten me to where I am with this company - and my plan is to just keep doing that. I will never make Beautycounter and my job with it out to be something that it’s not. If you are in it for the discount, I’m here for ya girl and support you 100 percent. If you want to do this thing for a business, I’m likewise here to support you and help you obtain whatever you want. There is so much support in my team and it’s so nice to have each other to ask questions and bounce ideas off of. With Beautycounter, it’s a small investment with some pretty amazing rewards, and I want that for everyone.

If you’re ready to join, you can sign up here: and select myself (Elizabeth Donelson) as your mentor. I’ll then receive an email that you’ve joined (you can message me too and ask all the questions you’d like). We can meet for coffee beforehand to go over everything in more detail or afterwards as well (as much as you’d like) and I will do everything I can to set you up on a path for success. Your goals are my goals.



I’ve had this post unfinished on my desktop for a few weeks now. Nick just came home from work and took McCoy to shovel snow and Riggins is asleep in my lap. The house is quiet and candles are lit and taking a few minutes to write seemed fitting.

I was so terrified to bring a second baby into our life. Some people are just so natural at being mama’s. My sister in-law could do it blind folded and the way my own mom mothers - well she makes it look so simple. I knew nothing about motherhood when I had McCoy. I know lots of first time mama’s obviously don’t know much about ‘motherhood’ because they’ve never done it before, but I literally knew nothing. I had never even babysat an infant or changed a diaper. Two and half years later I’m juggling my toddler and potty training and meal times all while walking around my house breastfeeding my 8 week old. Multitasking is the name of the game when it comes to two. The real reason for this post was to offer some suggestions to other new mama’s and new mama’s of two. I’m not a professional mom by any means, and most of the time I’m just trying to get through each day by keeping everyone fed, alive, and happy. But the following are things that seem to work well for me and our boys.  

The most important thing for me to accept was that the housework can wait. People said it over and over and over. ‘Let the house stuff go.’ I spent the first few weeks being able to manage it all and keep things under control, however, now that Riggins is much more alert, the house has become low on my priority list. If it ever works out that both boys nap at the same time, I power clean.  I actually power clean, power laundry, power dishes, and power brush my teeth whenever that happens. Other than that, just

We aren’t huge on screen time over here, but I do find it necessary for my toddler. He is extremely busy and active (alllll boy). He is always climbing, wrestling, jumping, dancing, running, building, and doing anything else that requires lots and lots of movement. So giving him the iPad is good downtime for him and it allows me to breastfeed and deal with Riggins without feeling like I’m leaving McCoy out. If you believe in screen time at all for your little’s, I highly recommend using it when that second babe comes - at least until you get into the swing of things.

My favorite products have been the Dockatot Deluxe (Riggs is giving us 7 hour stretches at night already), the Boppy pillow, Nature Sutton Pacifiers, Max and Moose swaddles, Miracle Blanket swaddle for sleeping, and the baby shusher. These have all been lifesavers for me.

Make time for you. This is a big one. When it was just McCoy, it was easy for me to use his nap times to either work, write, walk on the treadmill, or read. I felt like I had a portion of my day every day that was mine. Add a second baby to the mix and that all goes away. After 6 weeks of trying to just get by and tell myself I’ll have time for me eventually, I finally became brave and realized that it is okay to ask for help. And taking time for yourself isn’t selfish. My mama comes over once a day and just lets me go for a long walk or run. I come back feeling so good and so strong and just knowing that I have that time makes me a better mom. The days she isn’t able to come, my husband always makes sure that I get that time when he gets home from work. Those nights he goes downstairs with the boys and I either exercise, stretch, read, or shower. Honestly, I usually just take a long shower and shave my legs because, well, priorities. 

Speaking of husbands, make time for them.  Parenting is a two person job and even though I am at home full-time with my kids, the minute Nick walks in the door, both of us are handling one or both of our kids until around 9 PM when they go to bed. That being said, we don’t get much time to even have a conversation with each other. We’ve tried to get better at cooking dinner together every night. This gives us at least 20-30 minutes to be together and be present. We also have many talks in the middle of the night when Riggins is feeding.  Since he is usually only up once, it’s typically a longer wake time and we have some time to chat - or maybe I just chat and he lays there with his eyes closed pretending to listen :)

Lastly, mothering two has been the most challenging thing I’ve ever done. It’s also been the most rewarding. I have awesome days and some pretty crappy ones. But in the large picture, adding another person to our family makes me feel so complete. My biggest advice to new mom’s or new mom’s of two is to give yourself infinite grace and remember that marriage and the start of parenting is the absolute best time to develop teamwork. It does get stressful at times and can really test you as couple, but ultimately, this family we’ve made was our choice.

And it’s the most wonderful decision we’ve ever made. 

Riggins Samuel


Our second son was born on November 21, 2017. To recap a little bit about my first born, he was born via emergency C-section.  I actually had labored 13 hours naturally and had dilated to 9 centimeters, but within seconds, everything changed and I was being wheeled away from my husband and had to be completely put under. Nick wasn’t able to be there for the delivery until they knew everything was okay and I wasn’t able to see McCoy until three hours after I had delivered him.  He then was admitted into the NICU and we ended up staying in the hospital for six days until he was cleared to go home. I was extremely hard on myself with the birth of McCoy. I had every intention of delivering him naturally and every intention of going home the following day to begin my life as a new mother. I was tired and hurting and trying to heal, and I was sad. Looking back, I have realized that I learned so much during that time. I relied heavily on my faith during that hospital stay and long afterwards. My husband and I grew very strong as new parents.  And now, I fully embrace that experience and realize how much the human body is truly capable of enduring. 

Fasting forward to the present, I really didn’t know what to expect for the delivery of Riggins. I knew it would be a scheduled C-section and I knew my body had done it all before, but I wasn’t awake for any of it so I was actually quite nervous for the surgery. It didn’t hit me until about three weeks before his birth that I started losing sleep over the fact that I would once again be sliced open and once again be put in a situation where our hospital stay could be much longer than expected. I was doubting having a second child and became really hard on myself that McCoy would no longer be my everything.

I was assured by many, however, that this time around would be much much different (and that McCoy could and would still be my everything).

I was awake from midnight until we had to check in at the hospital at 5:15 the morning of his delivery. We pretty much just laid in bed and talked about how weird it was knowing the exact moment our baby was going to enter our life. I was five days overdue with  McCoy so my pregnancy with him felt extremely long. But with this pregnancy, the date had been on my calendar for months, so the anticipation was sort of killing me by November 20th, even though I was able to deliver him at 39 weeks.  I got out of bed around 4 AM, packed our bags, and showered. I remember looking at my belly one last time  and thinking, ‘this could be it, this could be our last pregnancy.’  All of a sudden the extremely hard moments in pregnancy disappeared andI truly felt beautiful. I realized that this is what my body was made to do. So let’s go have a baby!

We checked in, changed into our gowns, and settled into our room very quickly. The nurses had me prepped extremely fast. They were so casual, like prepping a lady to be cut open was an easy task and like handling needles and little tools was something they could pretty much do blind folded. Nick sat next to me, drinking his Holiday coffee, telling me I was doing great (as if I was in labor). There was music playing on the television sound system and then I was given two new nurses - the one’s who would be there during my delivery.  An emergency C-Section had come in that morning so we received news that we had to wait until she had delivered, so my 7 AM start time was pushed back a bit. I was so at peace with it all I didn’t mind. I also was quite fascinated just watching my nurses. If you are a nurse by the way- you are AMAZING and should be rewarded on a daily basis with coffee and cookies and do NOT get enough credit for the work you do, xo.

Before we knew it, it was time to walk down to the operating room. I held hands with Nick, got on the table, received my spinal, and literally 10 minutes later Riggins was born. It happened so fast, so peaceful, and with such ease, I truly could not believe it.

He was born at 8:54 AM weighing 8 pounds 5 ounces and 20 1/2 inches long. 

Pregnancy is amazing. Giving birth is amazing. No matter what situation you are put in.  Riggins is an extremely content baby and we were sent home a day earlier than expected (on Thanksgiving). We picked up McCoy, had a wonderful time with family, and quickly entered the world of parenting two. 

And it is so so wonderful.

What I’ve learned through all of this is infinite. Childbirth goes deeper than the tiny humans we create. Both deliveries have taught me that God is certain, He has a plan for your future, and he will take you to places in which you would not be able to go on your own, and for Him, I am so grateful.




My phone buzzed. Its little vibration on the counter reminded me that today I turned 27 weeks pregnant. The beginning of my third trimester. The home stretch as my husband so graciously offered me. The clock read 9 AM. I’d been awake since 6, editing photos and responding to client e-mails, changing the laundry, and feeding my two year old Costco fruit and a yogurt pouch with Pooh Bear on its packaging. I hadn’t eaten, looked in the mirror, or brushed my teeth, and yet I had managed to use the bathroom six times already. I downed a protein shake and like every morning around that time, laced up my shoes for a walk. The sun was bright, my lab was bouncing up and down as I leashed her to the stroller, and McCoy had all of his digger toys piled on top of him in the jogger. His shoes were on the wrong feet and I debated if skipping sunscreen on his sweet little face would be okay, just this once. They say that showing up to your workout is the hardest part, and in my case lately, every single morning it is. We made it down the steep hill near our house and immediately I had two concerns. I had to pee and I had a side ache. Feeling the need to pee was a common occurrence so that didn’t worry me. The side ache, however, paralyzed me. all I realized that I could not keep going and I would in fact, have to walk all the way back up that horrifying hill.

Thoughts ran through my mind: You can do this. You can keep going. Just keep to your usual route. You run endless miles when there’s no baby in your belly. You take hot yoga, too. And you do HIIT training. YOU CAN WALK FOUR MILES. And up until that point in this pregnancy, I did just that. I walked like my life depended on it because out of everything that happens in pregnancy that was out of my control, those 4 miles were not. They were mine and mine to keep.

I apologized to my smiling toddler that the park would have to wait and I slowly waddled myself and everything else up that hill. I got everything and everyone back inside and I went to the bathroom. Feeling better, I went downstairs and decided that maybe I’d try a slow walk on the treadmill. They say that even a little something is better than nothing, right? Thirty seconds in I was once again struck in pain by a side cramp. “What is going on?,” I thought to myself. “You can do this. What is wrong with you?”

Tears filled up my lashes and I realized two things.

One: I could not do this.
And two: There were many things that felt wrong.

You see, I spent months after my first child was born knowing that I would at some point in time have another baby. I also told myself that when that time came, I would embrace it, every single week. But 27 weeks in and I was heaved over on the treadmill realizing that I was far from embracing anything that had to do with it. In fact, I was doing way more than what my body could handle. Mixed in with everything else that life threw at me as a mother, I was forcing my tired body to walk four miles every day, trying so desperately to avoid gaining too much weight this time around, all because I thought I was disciplined enough to do so.

Healthy people stay skinny when they’re pregnant. The words would run through my brain as each week passed, as each mile added up to some sort of total that made me value my worth as a pregnant woman. The truth was, I hurt. I was tired and angry and frustrated. And I so badly hurt.

What people don’t tell you when you become pregnant with your first born is that pregnancy is hard. They also don’t mention it when it comes time for number two, because well, you’ve experienced it before. Let me be the first to tell you, pregnancy is HARD. And it has every right to be. There is a living person inside of you, every single day, for 40 weeks. Let me also be the one to mention that healthy people gain weight in pregnancy. And so do the short people and the tall and the muscular builds and the thin and frail. If you are a woman you will gain weight when you provide a physical home for your baby.

There I sat, wide legs sprawled on my treadmill because there is no way in Jesus’ name that I could pull them into my chest and hide like I normally would if tears ever appeared. Failure beat itself against my brain. I looked down at my chest and cried harder when I realized that I had literally gone up almost 4 cup sizes and there I was, trying to fit into a size small sports bra. Ugly, I thought to myself. Ruined. Then a little voice appeared from behind the unframed wall of our basement. He was pushing his old infant walker, trying to tell me that his baby brother would sit in this too, just as he did. He is just over two, mind you, so the sentence wasn’t all that clear. But the words brother, sit, and there were all tumbling out of his mouth followed by one final word: cute.


My heart lifted for what felt like the first time in weeks. I walked over to him, held his hand and took him over to the box labeled Infant Toys stacked against the wall. We pulled out teethers, soft animals, squishy balls, and toys that sang lullaby songs about Jesus and how he loves us so. He lined them all in a straight line across the floor. The last toy he laid was a Fisher Price clock. He again, said, ‘cute,’ and laid it amongst the others.

The tiny clock was staring at me. Big numbers, a blue and yellow second hand that I could spin around until it clicked to move steadily on its own. I paused for a moment and used that spinning hand to erase those terrible words I had said about myself from my mind. I erased them completely. I realized in that moment that motherhood, along with all of the other defining words about this job, could easily be summed up into one: Time. Being a mama is giving your time, losing your time, getting lost in time. It’s carrying your babies time after time, both inside and out of the womb. It’s bedtimes and story times and lunch times and nap times. It’s a clock that keeps going and going and then one day your first baby becomes your second baby and the two of them might become your last babies forever and ever. It is then that you realize that maybe the hardest part about this job, is never getting all of theses magical times back.

I thought about my side ache and the fact that I could not go on my precious walk. I thought long and hard about the pressure I put on myself as both a mother and a pregnant one at that. And then I looked down at my boobies and my 27 week mass of a bump, and I smiled.

Cute, I whispered.


W E L C O M E.

Elizabeth Donelson Collective

It’s here! Six years of blogging later and I have officially created a permanent space for my thoughts [and my business]. It may seem unexciting to some that six years of working my way through multiple blog and website platforms has me dancing in praise, but here I am, feeling so incredibly thankful for the music. For quite some time, there was a large part of my heart that felt empty and I am so proud to say that it feels like I’ve made it. Welcome to this space. To my thoughts, photos, and dreams. To my collective.

First and foremost, I would like to thank Leesa Dykstra for this website and it’s redesign. Leesa, you were a dream to work with. I’ve only been in contact with you through e-mail and my heart reaches out to you like a true friend and I know that you are going to do amazing things.

The launch of this new design has been such a breath of fresh air for me. It’s crisp and minimal and it’s the start of something that feels so new and extremely settling at the same time. The entire process has taught me a lot about myself as a creative. It has set in stone some of the ideas that have rested in my soul for years and it has also opened up a whole new world for me and where I see my dreams unfolding in the future. As you can see, this website is a place for me to display my photography work. I thought for a very long time on the possibility of combining my showcase of images and information with another one of my passions – my blog. I came up with a dozen excuses on why the two should remain separate but decided in the end to combine them anyway.

I can still hear the voice in my head contemplating whether or not my potential photography clients would want to click on a blog tab and get a whole lot more than galleries of my recent work. Did I really want them to know me and the fact that words might even hold a more sacred space in my heart than my camera lens? Did I want them to hear my deepest thoughts and dreams? I realized shortly after these awkward conversations with myself that maybe it wasn’t about whether I wanted people to know me or not and maybe it’s not about critiquing the logic behind combining my website with my words either. Maybe it’s because capturing images and scribbling paragraphs is who I am. In both of them, together, I find freedom and a state of unconditional peace.

This is why I photograph. This is why I blog. And this is why the two of them bring about this space as a whole.

To end the first post within this new dream, I would like to say welcome. Feel free to get lost in these pages as it is my hope you may also find freedom and happiness in your day. I do not post into categories for the sole fact that I strongly believe God will guide your eyes to the words he would like you to read. I do, however, consistently write about my photo shoots, minimalist living, wellness, faith and Jesus, releasing stress and anxiety, and my life and the people that make up my family. If you would like to collaborate, be sponsored, guest post, inquire about photography services, or just say hello, please do not hesitate to contact me directly through e-mail. I would love to hear your story. !

xo - elizabeth.